Prada fur
Puffer garments
2021
Fashion house Prada joined hands with the Design Academy Eindhoven in an effort to repurpose the waste of their recent mens and womens Fall/Winter fashion show.
Designed by Rem Koolhaas, the set consists of multiple rooms of intense coloured faux fur.
This fur has an immensely pollutive origin and simply will not deteriorate, forcing Prada to look for ways of withholding the fur from the landfill.
In an attempt to give it a second life the fur has been gifted to the Design Academy Eindhoven for students to make new products out of them.
The approach of this project is to find a real function for the fur that could be implemented by the industry, truly saving it from the garbage dump rather than having it go through an extra process of a school project before inevitably ending up in a landfill.
By using the fur as filling for puffer garments the traits of the fur like insulation and softness are maintained while the problem of limited colour choice is circumvented.
Moreover because of the weaved backside the faux fur does not require to be packed in compartments like down jackets do, thereby making it easier to work with and removing the ‘michelin man’ silhouette.
The fur is concealed by a single layer of satin in order for the extreme soft fluffy characteristics to be preserved and remain tangible.
The outcome is an extremely soft puffer jacket with a simple clean silhouette to emphasize the quality of compartmentless filling.
2021
Fashion house Prada joined hands with the Design Academy Eindhoven in an effort to repurpose the waste of their recent mens and womens Fall/Winter fashion show.
Designed by Rem Koolhaas, the set consists of multiple rooms of intense coloured faux fur.
This fur has an immensely pollutive origin and simply will not deteriorate, forcing Prada to look for ways of withholding the fur from the landfill.
In an attempt to give it a second life the fur has been gifted to the Design Academy Eindhoven for students to make new products out of them.
The approach of this project is to find a real function for the fur that could be implemented by the industry, truly saving it from the garbage dump rather than having it go through an extra process of a school project before inevitably ending up in a landfill.
By using the fur as filling for puffer garments the traits of the fur like insulation and softness are maintained while the problem of limited colour choice is circumvented.
Moreover because of the weaved backside the faux fur does not require to be packed in compartments like down jackets do, thereby making it easier to work with and removing the ‘michelin man’ silhouette.
The fur is concealed by a single layer of satin in order for the extreme soft fluffy characteristics to be preserved and remain tangible.
The outcome is an extremely soft puffer jacket with a simple clean silhouette to emphasize the quality of compartmentless filling.
Final, puffer jacket.
Previous process, quilted body warmer
